"Green is not a trend, but a standard operating procedure
- not an option, but a responsibility"
~Eric Tetuan, Chief Operations Officer, Production Glue, L.L.C., New York
I saw this in a report on the future of meetings and the industry. I was on the site researching for my position of Direector of Marketing for Rancho Capistrano as I was planning for this year's marketing campaign. Like most businesses these days, we are adding more green and sustainable features and services to our conference center operations. We have reduced the use of disposables, use water in urns and not bottled water when possible, and use flowers from our property for centerpieces.
I wholeheartedly believe this statement about green being standard operating procedure.
I know green is seen as a trend, as so many companies have jumped on the green bandwagon. Real Estate, which is probably the largest purchase most people make, is clearly important when it comes to sustainability and all things green. And green homes will become standard operating procedure when it comes to construction practices and (I hope) in recycling pre-owned homes. (As I can help you do!)
The best part is green homes are more energy efficient, thus saving money, have healthier indoor air quality, which helps families live healthier, and also reduces the home's carbon footprint on the planet. This sounds like great standard operating procedure to me!!!
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Glad to see the realtor community supporting the new "Green" directions and long term sustainability. I am in the home and land development business and our industry is continuing to work on new standards for new construction materials and practices. In ten to fifteen years, home construction for single family homes will likely be reaching the standard of "Zero Carbon Footprint". Since new home building is such a small part of the overall real estate market, it is good to see that there are and will be efforts to retrofit or modify pre-owned homes for better green standards.
ReplyDeleteThank you Michael,
ReplyDeleteI'm not sure the entire Realtor community is supporting long term sustainablility, many still don't have a clue, but the Board of Realtors did finally establish a Green Designation, so they are heading in the right direction!